Creative Director passionate about the impact of communication, like the depth and complexity of oceans, revealing essential and invisible connections.
Brand strategy
Definition of a unique and relevant positioning, aligned with each brand's values and market expectations. Development of storytelling and personas, creation of targeted messages and diffusion through appropriate communication channels.
Leadership
Management of creative teams, coaching, and mentoring. Effective collaboration and communication in multicultural environments. Problem-solving in complex situations, conflict management, and quick adaptation to ever-changing environments. Inspiring and motivating teams to achieve ambitious goals.
Trends & communication
Constant monitoring of innovations and current trends to develop effective and relevant communications. Holistic approach to staying informed and seamlessly integrating insights into brand strategies, strengthening trust with stakeholders.
Project management
Co-creation with clients to ensure a shared vision aligned with creative objectives. Efficient coordination of multidisciplinary teams. Optimized planning and resource management to meet deadlines and budgets. Rigorous process follow up.
Creation & artistic direction
Development of creative concepts with visual identities aligned with the strategy. Art direction of all visuals, ensuring visual and narrative consistency across all channels to guarantee that each creation faithfully reflects the strategic vision and strengthens the brand identity.
Design
Graphic design incorporating user interface technologies. Expertise in creating visual assets and animations, including layouts, packaging, advertisements, digital campaigns, websites, and other digital content. Proficient in Adobe Creative Suite, Figma, Sketch, as well as Microsoft 365, Trello, and Notion.
Client relationships & support
Building and maintaining trust-based relationships with clients through a deep understanding of their needs and goals. Proposing creative solutions tailored to their specific requirements, while offering innovative perspectives. Supporting clients throughout the creative process with regular and transparent communication to manage expectations and ensure continuous client satisfaction.
Passion
Exploring unknown worlds through technical diving nurtures the ability to approach complex environments with curiosity and calm. This approach enhances creative thinking and strengthens openness, key qualities for pushing the boundaries of innovation.
